River Bank located in LaCrosse, Sparta, Holmen, Stoddard, Desoto and Ferryville, Wisconsin, Member FDIC.

NOTICE OF CHANGES IN TEMPORARY FDIC INSURANCE COVERAGE FOR TRANSACTION ACCOUNTS All funds in a "noninterest-bearing transaction account" are insured in full by the Federal Deposit Insurance Corporation from December 31, 2010, through December 31, 2012. This temporary unlimited coverage is in addition to, and separate from, the coverage of at least $250,000 available to depositors under the FDIC’s general deposit insurance rules. The term “noninterest-bearing transaction account” includes a traditional checking account or demand deposit account on which the insured depository institution pays no interest. It also includes Interest on Lawyers Trust Accounts (“IOLTAs”). It does not include other accounts such as traditional checking or demand deposit accounts that may earn interest, NOW accounts and money-market deposit accounts. For more information about temporary FDIC insurance coverage of transaction accounts, visit www.fdic.gov.
The Bank's Operation

*River Bank* is regarded as a high quality, well staffed financial institution in Western Wisconsin. Its friendly tellers, customer relations staff and loan officers have given the Bank a growth pattern that is greater than any other of the area's banks. They have a combined lending experience of well over one hundred years.
	The *River Bank* was established to service the financial needs of the community, its businesses and its citizens; no line of financial services is beyond its charter as long as the bank is serving the financial needs of businesses and families in our community.